Microblading: What Is It And What To Expect

With bold, beautiful, and bushy eyebrows being the latest beauty craze, it comes as no surprise that the permanent makeup procedure, known as microblading, has skyrocketed in popularity. Although microbladed eyebrows are becoming increasingly popular, many people are still wondering what to expect when getting this service done. In order to clear up any lingering confusion around this permanent makeup service, I went to Los Angeles’ leading microblading technician, Erica Kovitz, to get the answers. Erica Kovitz ( Owner of EKBH Beauty and leading microblading technician) gives in-depth answers to address the most pressing concerns and curiosities surrounding microblading.

What Is Microblading?

Microblading is a semi-permanent makeup technique that uses a small blade to scratch pigment into the skin to mimic fine hair strokes. Microblading is semi-permanent and creates the illusion of more hair on the eyebrow, lowering or possibly even eliminating the need to fill in the eyebrows with makeup.

Is Microblading a Tattoo?

Sort of…but not exactly. The main difference between a microbladed eyebrow tattoo and a traditional body art tattoo is that the pigment used in microblading is put into the skin using a blade instead of needles (although needles can be used for adding shading during microblading when recommended and requested). Additionally, the pigment does not go as deep into your skin as it does with a tattoo gun.

So while microblading is technically an eyebrow tattoo, the pigment remains at a more superficial level of the skin resulting in a semi-permanent brow and ‘softer’ appearance.

Does Microblading Fade?

In contrast to a traditional body art tattoo, the pigment in microblading is not being pushed as deeply into your skin. This means that over time the pigment can start to fade from sun exposure, exfoliation, or natural oils being pushed through the epidermis.

It is recommended that you get an annual touchup to refresh the strokes. Although an annual touch-up can sound like a hassle, microblading being a semi-permanent process is a very good thing for a couple of reasons. For starters, pigments that are pushed too deep into the skin tend to not look as natural as the fine hair strokes that can be created with microblading. Additionally, microblading has a lower risk of scarring and damaging sensitive facial skin in contrast to traditional tattooing.

How Long Does Microblading Last?

How long your microblading lasts will vary completely depending on your lifestyle. Those who often sweat, expose their face to the sun, or swim in chlorine or saltwater can expect their microblading to fade much faster than someone who does not do these things as often.

On average, microblading will begin to fade and need to be touched up after one year.

Does It Hurt?

Don’t be mad… but I’m sorry to say that this is another question that doesn’t have a definitive answer. Pain tolerance levels are very different for everyone so the pain you experience with microblading will vary greatly from person to person. If the salon you go to uses a high-quality numbing cream then you will typically not feel any discomfort until the very end of the procedure, and even then, the pain tends to be described as a minimally uncomfortable scraping sensation.

To give yourself the best chance at avoiding higher levels of pain, you’ll want to avoid drinking alcohol, stay hydrated, and get a good night of sleep the night before your appointment. Additionally, for females, avoid scheduling your appointment during your menstrual cycle as your pain tolerance is lowered significantly during this time.

Does Microblading Ruin Your Natural Eyebrows?

Not when done correctly. In fact, proper microblading is believed to even stimulate hair growth in the area. The only time that microblading can affect hair growth is when it is done improperly and the root of the hair follicle is severed leading to loss of hair growth.

Risks such as these are why it is incredibly important that you do your research to make sure you are working with a professional who has extensive knowledge of the subject.

How Do I Prepare For Microblading?

Don’t drink any caffeine the day of the procedure. Do not drink alcoholic beverages 48 hours before the procedure or take blood thinners. Discontinue Fish Oils, Omegas, and all alpha-hydroxy products one week prior.

Let your artist know if you are on Accutane, Antibiotics, or Proactive. Botox procedures should not be done 3 weeks prior to microblading. You cannot get microblading done if you are pregnant or breastfeeding.

Lastly, It is best NOT to schedule an appointment during your menstrual cycle due to lowered pain tolerance and increased sensitivity.

What Is The Microblading Aftercare?

Aftercare can vary by artist and skin type but listed here is the most common aftercare. Every two hours after your initial microblading session, it is recommended that you cleanse the eyebrows with a gentle soap or a makeup remover wipe (only the first day) to remove any lymph drainage and avoid crusting. Gently wipe in direction of the hair. This will not remove the pigment. Do not scrub, lightly cleanse.

After 24 hours apply Aquaphor to the brows as needed to prevent dry scabbing. Over the next 7–14 days you have to avoid all extreme water exposure, saunas, heavy sweating or working out, steamy showers/jacuzzi, sun tanning, picking/peeling/scratching the microbladed area, sleeping on your face, or touching the microbladed area.

How Long Is The Downtime After Microblading?

The full healing process will take about one month but the majority of the healing will be complete between 1 and 2 weeks. During the first couple of days, your brows will continue to darken before flaking off towards the end of the first week. After flaking off, it will appear as though all the pigment has gone but this is a natural and temporary occurrence in the healing process. You will see your true pigment begin to return towards the end of the second week and it will continue to return throughout the course of the first month of healing. After one month of healing, you will be able to see how well you retained the pigment and plan for your touchup.

Do You Really Need A Touchup?

Yes, yes, and yes. Even if you take great care of your brows during the healing process, you are bound to end up losing a few strokes or even having one eyebrow heal lighter than the other. This is due to factors like which side you sleep on at night or if you accidentally scratch off a scab during the healing process. Because of this, a touchup appointment is crucial to achieving perfectly microbladed eyebrows.

What If I Don’t Like It?

A long as you do your research and go to an experienced artist who uses high-quality pigments, you are more than likely to love it. BUT. If it eases any anxiety you may have, the pigment can be completely dissolved immediately after the procedure if you are unsatisfied with the results. Additionally, non-laser tattoo removal (such as a glycolic acid treatment) can be used to help lift any microblading pigment that has already healed into the skin.

The Process:

Step 1: Numbing

Before starting the procedure numbing cream is applied. Be sure to let your artist know if you have any allergies to Lidocaine or Rubbing Alcohol.

Step 2: Mapping/ Approval

The artist uses measurements to map out the perfect brow for your face and then works with you to ensure you love it before getting started.

Step 3: Blading

The blade is dipped into the pigment and then scratched into the skin to mimic small hair strokes.

Step 4: Masking

After scratching the pigment into your skin, more pigment is applied on top of the brows to ensure that all the color is absorbed.

Step 5: Repeat steps 3 &4 As Needed

Step 3 and 4 combined is called a ‘pass’. Artists will usually do about 3 passes to create your new brow.

Step 6: Check Out Your New Brows!

Microblading Before And After:



This is the best step in the process! It is important to keep in mind that at this point your brows will be about 20% darker and thicker than the final brow since the initial inflammation makes the stokes appear darker and slightly thicker.

The brows in this post are done by Erica Kovitz, owner and founder of EKBH Beauty. Her work can be found online at and on instagram @beverlyhillsmicroblading

*This is a paid post. This article does not contain affiliate links. All links included are to give credit to the artist provide information about the services represented in this post*

1 comment on “Microblading: What Is It And What To Expect

  1. You’ve introduced yet another thing I never knew existed! Oh the things people do!

    Liked by 1 person

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